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Reflow Design Co.
Project type
Brand Guide
Date
March 2023
Location
Nashville, TN
When I heard that fellow Vanderbilt University students were looking for a marketer to assist with the launch of their new technology/engineering design B2B startup, I jumped at the opportunity. In close collaboration with their graphic designer, I contributed copy to their brand guide. Though this brand book is meant to be internally-facing, it takes readers through the brand voice, mission of the company, phrasing best practices, advice for the voice across platforms, and it explains why so the enquiring minds of Reflow Design Co.'s future employ will understand.
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